Archive for the ‘advertising’ Category

Zillow’s EZ Ads EZ-ily Disappoint

Thursday, April 5th, 2007

In a matter of hours today, I lost $10 to Zillow with nothing to show for it. I used the same ad copy that costs me $1.27 per conversion on Google. I guess visitors were too busy asking about the paint job on Joe’s house to glance at the ads. My dismal results below:

zillow ez ads

UPDATE: Zillow’s David G. emailed last night. His comments:

Your ad should not have served that rapidly. We’re working on it and I’ll get back to you with an update and a solution as soon as we figure out what’s up.

David