Baron Briefs » advertising http://blog.realtybaron.com Real estate news and commentary from RealtyBaron.com Fri, 25 Mar 2011 12:32:54 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Zillow’s EZ Ads EZ-ily Disappoint http://blog.realtybaron.com/2007/04/05/zillows-ez-ads-ez-ily-disappoint/ http://blog.realtybaron.com/2007/04/05/zillows-ez-ads-ez-ily-disappoint/#comments Thu, 05 Apr 2007 21:46:28 +0000 realtybaron http://blog.realtybaron.com/2007/04/05/zillows-ez-ads-ez-ily-disappoint/ In a matter of hours today, I lost $10 to Zillow with nothing to show for it. I used the same ad copy that costs me $1.27 per conversion on Google. I guess visitors were too busy asking about the paint job on Joe’s house to glance at the ads. My dismal results below:

zillow ez ads

UPDATE: Zillow’s David G. emailed last night. His comments:

Your ad should not have served that rapidly. We’re working on it and I’ll get back to you with an update and a solution as soon as we figure out what’s up.

David

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